Media inquiries
For media inquiries or interview requests, please visit our contact form
- First name
- Inka
- First name
- Beil
- Job role
- Strategy & Communications
Short news
OEM vehicle images reduce downtime and boost sales
12.12.2025
When buying a vehicle, first impressions count – and today, those impressions are formed online. Over 90 per cent of customers compare offers digitally, often within seconds. Poor or inconsistent images cost clicks, leads and money. But taking your own images is time-consuming and costly.
The ‘Vehicle Images’ data product from Volkswagen Group Info Services provides high-quality OEM images of the Group brands Volkswagen, Volkswagen Commercial Vehicles, SEAT, Cupra and Audi. Original images of vehicles from the last three model years are provided via an API (application programming interface). Simply by entering the vehicle identification number (VIN).
Customers can choose between a compact basic set of images with three views and a premium set with ten perspectives. The images are available as PNG files with a transparent background. This means they can be quickly and easily customised and used in your own layouts. The vehicle images can be integrated directly into existing systems online via URL, or downloaded as files for use both online and offline.
The result:
✔ Greater visibility and more qualified enquiries
✔ Fewer queries and complaints
✔ Shorter downtimes
Vehicle Images is optimised for dealers and sales platforms as well as for fleet and leasing companies. In the Volkswagen Group Info Services product portfolio, it forms another key building block for an end-to-end digital vehicle record across the entire aftersales market
About Volkswagen Group Info Services AG:
Volkswagen Group Info Services AG is the central data interface of the Volkswagen Group. Via its Data Hub, it provides standardized, cross-brand vehicle and supply chain data for partners across Europe. By consolidating vehicle data from brands like the Volkswagen Passenger Cars, Volkswagen Commercial Vehicles, Seat, Cupra, Skoda and Audi, the company enables workshops, fleet operators, insurers, and digital service providers to develop scalable, data-driven services. With API access to over 100 data points per vehicle, it helps streamline processes, cut costs, and create real customer value.